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Market Segmentation – Why is it Important?
Motivation – Basic Concepts and Theories
Porters Five Forces – content, application, and critique
Strategy making in the past and today – Part 1: The traditional strategy process
Porters Diamond – Determining Factors of National Advantage
The 7 S Model – Summary and Application
What Makes a Good Change Agent?
The Boston Box, also known as Growth-Share-Matrix
Strategy making in the past and today – Part 2: Problems with the traditional strategy process
Understanding and Managing Customer Perception

How many companies have a strategy?
Strategy and Boxes
The wrong person for the job
How German journalists do their research and what that tells you for about Search Engine Optimization
2015 Roundup for Eddielogic.com and Themanager.org